We’re an award winning Google Partner Agency specialising in data-driven PPC management services for ecommerce and retail. Our PPC methodology helps all sizes of ecommerce brands maximise ROI from their PPC spend. Our typical monthly ROAS is 865% [based on a 3 year average between 2016 – 2018].
Our Approach To Ecommerce PPC
Our approach is explore, exhaust and maximise all profitable ‘paid’ channels for conversions across all search engines including Google, Bing & Yahoo Ads. Our focus is on performance and ROI. We don’t charge ‘set-up’ fees, we charge ‘fixed’ monthly fees, not percentages so you can be assured your budget is being spent wisely – it’s not to just increase our fees. If you would like us to provide you with a free ‘audit & analysis’ of your existing PPC campaigns then please feel free to get in touch today.
A manual audit and analysis of your existing PPC campaign will assess its current performance levels & ROI. The audit will identify opportunities for growth and improvements in ROI.
PPC is a method of instant exposure at the top of Google in the ‘paid for’ search results. Text ads will help you maximise your visibility at the top of the search engines for specific products or services in specific locations on multiple devices.
Shopping Feed Optimisation
An ‘optimised’ product feed will ensure your products gain maximum exposure in the ‘Shopping Comparison Service’ results at a cost effective price. The right products will render for the right search terms at the right time when people are looking to purchase. Increased impression share; higher Click Through Rates (CTR’s), more conversions and improved ROI.
Visitors are 70% more likely to convert the second time they visit a website. Our retargeting campaigns will follow ‘non-converting’ visitors around the internet and will remind them of your brand with dynamically targeted adverts.
The Google Display Network allows you to advertise your brand, products or services on millions of related websites and search engines across the internet to a specific audience.
Mobiles and smartphones are fast becoming the preferred device for search. Google suggests that 82% of smartphone users search on their phone for business near to them. Mobile advertising allows you promote your business with ‘real-time’ relevance.
Data Analysis & Performance Reporting
We’ll analyse your data to optimise your campaign for maximum performance & ROI. Each month we’ll provide you with a range of easily digestible reports to analyse your campaign’s performance.